Coremark is a speculative certification brand that exposes unsustainable practices and challenges greenwashing. Designed as a mark of exposure rather than approval, the identity uses a dynamic circular system to visualise the three key drivers of climate change: fossil fuels, deforestation, and wasteful conduct.

The lowercase wordmark complements the geometry of the marks, designed for clarity and adaptability across applications.

A restrained palette and impactful imagery create an authoritative visual language, while campaign executions confront audiences with the hidden consequences of everyday consumption, encouraging awareness, accountability, and change.

Category:

Brand, Campaign

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